The Power of the "Luxe Mascot": Coach Celebrates a Decade of Rexy at Isetan Shinjuku

Coach Coffee Shop Pop-Up Truck, Gotemba Japan.

Coach Rexy Window Installation and Instore Experience, Regent Street London.

Coach New York Townhouse Pop-Up Installation, The Hyundai Seoul South Korea.

Coach 'Tabby Shop' Bodega Pop-Up Outdoor Installation, Beijing SKP & Wangfujing China.

GIOVANNI ZACCARIELLO

Coach Play 'Coachtopia' Takeover Pop-Up Interactive Installation & Cafe, Keong Saik Road Singapore.

Coach x Mint + Serf Pop-Up Shop, Crosby Street NYC.