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Fwee New Store Opening, Yeonnam Seoul South Korea.
SDD25/13_05: Seoul is fast becoming the epicentre of next-gen retail, and the new fwee store in Yeonnam is a prime example of why. Designed by local studio xsxl, the two-storey space, an offshoot of cult skincare brand numbuzin, reimagines the retail experience for Gen Z and Millennial shoppers. A bold rounded blue structure crowns the building, with a matching staircase leading to a striking entrance that blends function with social media-savvy design. Inside, the ground flo
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