Labubu celebrates 10 years with The Monsters: Now and Then—an immersive exhibition co-curated by Pop Mart and How2work. Featuring rare sketches and large-scale installations, it traces Labubu’s evolution from collectible to cultural icon. Blending nostalgia, artistry, and storytelling, the experience celebrates creativity, connection, and the enduring power of physical space in bringing brand universes to life.

POP MART’s Global Landmark Store at ICONSIAM is a 760sqm playground where Thai heritage meets pop culture. A four-metre Molly in Chakri attire greets visitors, leading into fluid, river-inspired design, game-like collector zones, and the first POP MART Café outside China. From monumental installations to exclusive collectibles, every detail transforms the space into a cultural destination, part store, part theatre, all imagination.