Converse leaves its own gallery unfinished, on purpose. Half-painted canvases and scattered tools turn visitors into participants, not observers. Deeper still, a Shanghai customization service lets visitors embroider local dialect and city landmarks onto their own shoes, turning a mass-manufactured sneaker into something that could only exist on this one street. Incompleteness, and locality, as the whole invitation.

Levi’s transforms its SPACE into a Toy Story wonderland, blending Western denim with Pixar nostalgia. Fans can pose for retro posters, DIY keychains, and dance with Woody, celebrating friendship, creativity, and storytelling. The limited-edition Levi’s® x Toy Story collection reimagines iconic film motifs through signature denim craftsmanship — a nostalgic, collectible journey that turns fashion into play and retail into pure imagination.

Levi’s brings its Fall/Winter 2025 vision to life at Levi’s SPACE in Shanghai, where classic denim meets bold innovation. The immersive preview reimagines heritage through modern design, showcasing Red Tab™, Blue Tab™, LVC, and a new Barbour collab. With customisation workshops, styling sessions, and experiential zones, the space transforms shopping into storytelling, proving once again that physical retail is where real brand magic happens.

SDD24/45_04: Levi’s has once again partnered with the innovative brand GOODBAI for the second season of their 'Customised by GOODBAI 916' series. This collaboration blends cultural storytelling with retail design to create an immersive adventure that intertwines road culture with urban exploration. Levi’s SPACE in Shanghai transforms into a captivating scene where visitors can explore creatively designed installations and experience the nostalgic allure of the open road. Buil