South Korea | Shop Drop Daily 2/2

Coach New York Townhouse Pop-Up Installation, The Hyundai Seoul South Korea.

SDD24/49_02: Coach has brought a slice of New York holiday magic to Korea with its stunning NYC Townhouse pop-up at The Hyundai Seoul department store. This immersive installation captures the essence of a classic New York City townhouse during the holiday season, complete with intricate recreations of a cosy living area, festive outdoor decorations, and more. Blending tradition and modern luxury, the pop-up creates a warm and inviting atmosphere that transports visitors stra

Fendi Global Holiday Season Window Installations.

SDD24/47_01: Fendi has raised the bar with its Holiday Season 2024 installations, which adorn flagship stores worldwide. Drawing inspiration from its storied heritage, the Italian fashion house has masterfully blended tradition with modern artistry. Each display captivates with a combination of iconic elements like the Peekaboo and Baguette bags, gift boxes, and whimsical accessories, forming colorful, illuminated holiday trees. The installations evoke the brand’s signature e

Adidas Originals Bukchon Heritage Store, Seoul South Korea.

SDD24/36_04: The Adidas Bukchon Heritage Store in Seoul blends Korean culture with Adidas Originals. Located in the historic Bukchon area, the store offers exclusive products, including the Samba Tal, inspired by traditional Korean mask dance. Its design incorporates hanok elements like a yard, traditional floor patterns, and hanji ceiling lighting, creating a unique fusion of Korean heritage and adidas identity. The store's opening featured a "Sneakerheads Workshop," where v

Casa Loewe Flagship Store Opening, Cheongdam Seoul.

SDD24/32_03: Loewe's new flagship store in Cheongdam, Seoul, offers a stunning physical brand experience. The store features a monolithic green façade made of handmade Spanish tiles, creating a striking exterior. Inside, the dynamic interplay of light, shadow, and natural textures creates an inviting atmosphere. Spanning three floors in the Gangnam district, the store showcases Loewe’s full women’s and men’s collections along with exclusive products. The space also highlights

Diesel New Store Opening, Dosan Seoul South Korea.

SDD24/30_05: Diesel Dosan, Diesel's third store in Korea, offers a cutting-edge shopping experience across four floors and a rooftop. Located in Seoul, this flagship store showcases the brand's bold and experimental design ethos, with an exterior featuring the iconic Diesel red logo. Inside, the store embodies the dynamic visual language crafted by Creative Director Glenn Martens. Pictures courtesy of Diesel.

Gentle Monster and Mugler Collaboration Collection Pop-Up Spaces, Seoul and Shanghai.

SDD24/29_04: The recently launched Mugler and Gentle Monster collaboration series is now celebrated with exclusive pop-up events in Shanghai and Seoul. These limited-time spaces showcase the collection's global debut. Visitors can immerse themselves in the bold and dynamic essence of both brands, brought to life through the captivating movements of kinetic objects. Pictures courtesy of Gentle Monster.