Adidas New Store Opening, Xintiandi Shanghai China.

Pictures courtesy of Carmen Ching via LinkedIn

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SDD25/41_05:

A Masterclass in Modern Heritage: Adidas Opens in Xintiandi

Xintiandi Shanghai, China

Adidas unveils its newest concept store in Shanghai’s Xintiandi district — a destination that redefines what it means to merge heritage with innovation. Set within one of the city’s most iconic neighborhoods, the store celebrates Shanghai’s layered history while presenting a bold vision for the future of retail.

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