Berluti Book and Newspaper Station Pop-Up Activation, IFC Mall Shanghai China.

Pictures courtesy of Berluti

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Berluti Brings Parisian Charm to Shanghai with The Book and Newspaper Station

IFC Mall, Shanghai

Berluti extends its legacy of craftsmanship and timeless elegance into the world of experiential retail with the Book and Newspaper Station, an immersive concept inside the atrium of Shanghai’s ifc mall. This limited-time space captures the spirit of a Parisian street corner while celebrating the maison’s refined aesthetic and heritage.

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