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The Ballerina State of Mind: Nike x SKIMS Reclaims Performance in Seoul
The Nike x SKIMS Seongsu pop-up is a masterclass in "Studio Luxury." Designed by Crosby Studios, the space reimagines performance through a neutral, balletic lens, anchored by the cultural weight of BLACKPINK’s LISA. Beyond the retail floor, Nike members can access premium Pilates and barre sessions, turning the collection into a functional ritual. It’s a strategic collision of Nike’s technical prowess and SKIMS’ sculpting aesthetic, redefining the modern activewear silhouett


The Sculptural Shift: SKIMS Redefines the Physical Flagship in Chicago
SKIMS’ new Chicago flagship at 1000 N. Rush St. is a masterclass in translating a digital soul into a 3D experience. Housed in a 1960s bank, the Rafael de Cárdenas-designed space blends architectural heritage with the brand’s organic, sculptural aesthetic. Anchored by a Vanessa Beecroft sculpture, the store signals a pivot toward a "predominantly physical" future. By pairing exclusive local drops with immersive art, SKIMS proves the modern flagship is no longer a shop. it’s a


Nike SKIMS Paris Pop-Up, Rue de Turenne Paris France.
NikeSKIMS translates its collaboration into a physical brand world with an immersive pop-up that blends performance, bodywear and culture. Designed around a modern ballerina aesthetic, the space prioritises movement, form and emotion over traditional retail. Sculptural interiors, curated product moments and wellness-led experiences show how future retail is shifting from selling to feeling.


Skims Store Mall of America Opening, Minnesota USA.
Skims’ Mall of America flagship is a cultural retail moment. The 8,000 sq ft space translates the brand’s ethos—comfort, innovation and inclusivity—into an experience-led environment. Gallery-like displays, generous fitting and consultation zones prioritise product education and fit. A wide size range and skin-tone palettes make inclusivity tangible on the shopfloor. Placed in a high-traffic destination, the store functions as destination, billboard and community hub.


Skims New Flagship Store Opening, Sunset Strip Los Angeles.
SDD25/14_03: Skims has officially landed on the Sunset Strip with the opening of its first Los Angeles flagship store, an impressive 4,546-square-foot space at 8569 West Sunset Boulevard in West Hollywood. Designed by Rafael de Cárdenas, the boutique is a masterclass in minimalist luxury, featuring rounded-edge fixtures, skin-toned mannequins, and a striking 12-foot sculpture by artist Vanessa Beecroft. The design mirrors the brand’s New York flagship on Fifth Avenue, but wit


Skims Shop-In-Shop Store Activation, Illum Copenhagen.
SDD25/05_05: SKIMS has officially arrived in Copenhagen with its first-ever store in Denmark at ILLUM, bringing the brand’s signature sleek aesthetic to a physical retail space. Designed with a minimalist and modern approach, the store reflects SKIMS’ core identity, neutral tones, soft curves, and a focus on comfort. Every detail, from the seamless product displays to the inviting layout, is crafted to enhance the shopping experience and immerse visitors in the brand’s world.


Skims Valentine's Day Pop-Up Store, NYC
SDD25/04_01: Skims has unveiled a stunning Valentine’s Day pop-up store in New York City’s SoHo neighbourhood, offering an exclusive shopping experience that blends romance and style. Located at 375 Lafayette Street, the pop-up showcases a curated selection of fan-favourite collections, including Skims Romance, Stretch Lace, Soft Lounge, and more. Designed in partnership with Something Special Studios, the space immerses visitors in the brand’s signature aesthetic, with Cherr


Skims Spring Shop at The Corner at Nordstrom, New York.
SDD24/16_03: Discover the Skims Spring Pop-Up Shop at Nordstrom's The Corner in New York City, featuring a carefully curated array of the...


Skims Pop-Up Installation and Window Takeover, De Bijenkorf Amsterdam & Rotterdam.
SDD24/12_02: Skims has broadened its global retail presence by launching its first physical takeover in partnership with de Bijenkorf in...


Skims For Ounass Valentine's Day Pop-Up Installation, Concrete Alserkal Avenue Dubai.
SDD24/06_05: Embark on an immersive retail journey at the SKIMS Valentine's Shop Pop-Up Experience, where the brand's exclusive...


Skims Valentine's Day Series Pop-Up Store, Lane Crawford Chengdu IFS China.
SDD24/05_02: Lane Crawford presents an exclusive Skims Valentine's Day collection in a captivating Pop-Up concept space at Chengdu IFS....


Skims Pop-Up Installation and Window Takeover, KaDeWe Berlin.
SDD39_06: Skims Pop-Up Installation and Window Takeover, KaDeWe Berlin.


Skims Selfridges Corner Shop Pop-Up Space, Oxford Street London.
SDD24_02: Skims Selfridges Corner Shop Pop-Up Space, Oxford Street London.


Skims Rockefeller Plaza Pop-Up Shop, The Channel Gardens New York.
SDD20_04: Skims Rockefeller Plaza Pop-Up Shop, The Channel Gardens New York
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