Swarovski 130th Birthday Holiday Pop-Up, Arc de Triomphe Paris.
- Shop Drop Daily

- 4 days ago
- 2 min read

SDD25/46_05:
Swarovski’s Shimmering Take on Experiential Retail
Place Charles de Gaulle, 75008 Paris
Swarovski brings its world of light, craft, and heritage into the physical realm with a Parisian pop-up that redefines how brand storytelling can be experienced IRL. Positioned at the foot of the Arc de Triomphe, this temporary space becomes both a retail destination and a cultural beacon, anchoring the House’s long-standing relationship with the city and showcasing the future of experiential luxury.






