Loewe’s Sensory Paper Labyrinth Garden
Loewe Perfumes’ "Crafted Garden" is a masterclass in sensory world-building. Located in Madrid’s Plaza de Colón, this ephemeral pavilion by Molo Design uses ultra-thin paper and blown glass to create a labyrinth inspired by botanical manuscripts. By blending Renaissance order with modern sustainability, Loewe transforms fragrance into a physical journey. It’s a bold vision of retail where architecture mirrors the complexity of scent, proving that luxury is found in the detail of the craft.
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As the curator of Shop Drop Daily, Tim acts as the definitive eye behind every selection, distilling a daily dose of the world’s best retail activations.
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