Nike x SKIMS Sculpting Seoul
The Nike x SKIMS Seongsu pop-up is a masterclass in "Studio Luxury." Designed by Crosby Studios, the space reimagines performance through a neutral, balletic lens, anchored by the cultural weight of BLACKPINK’s LISA. Beyond the retail floor, Nike members can access premium Pilates and barre sessions, turning the collection into a functional ritual. It’s a strategic collision of Nike’s technical prowess and SKIMS’ sculpting aesthetic, redefining the modern activewear silhouette.
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