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SKIMS Reimagines Retail in Chicago

SKIMS’ new Chicago flagship at 1000 N. Rush St. is a masterclass in translating a digital soul into a 3D experience. Housed in a 1960s bank, the Rafael de Cárdenas-designed space blends architectural heritage with the brand’s organic, sculptural aesthetic. Anchored by a Vanessa Beecroft sculpture, the store signals a pivot toward a "predominantly physical" future. By pairing exclusive local drops with immersive art, SKIMS proves the modern flagship is no longer a shop, it’s a destination.

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